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In today’s world, it’s not just about creating content—it’s about telling stories that connect with people. I’ve spent over 15 years working across borders, building marketing & communication strategies that help organizations get their message across in a way that resonates.

I began my career as a journalist, working as a foreign correspondent for newspapers, radio, TV, and online media to explain German politics and business for a Dutch audience. My experience as editor-in-chief of two local newspapers taught me how to lead teams, develop content strategies, and stay curious about the stories that matter. This foundation in journalism gave me a deep respect for storytelling, which I now bring into my work in marketing and communications.

What I do:

- Develop cross-border marketing strategies that improve collaboration and engagement
- Co-founded three content marketing platforms, recognized for strengthening international trade relations
- Led 5,000+ media productions, from podcasts to articles and webinars, helping businesses share their stories
- Former foreign correspondent and editor-in-chief, with experience across print, radio, TV, and digital media

Career highlights:

- Collaborated with over 30 international partners, from governments to industry leaders
- Integrated AI into content workflows to streamline production and improve efficiency
- Played a key role the last 10+ years in promoting Dutch-German trade and innovation
- Completed my Executive MBA at ESCP Business School, with a focus on strategic marketing and international business
- Launched a podcast series about breaking your carreer boundaries

I’m always eager to learn, share ideas, and work with others who want to make an impact through communication.